Uber is in its Showgirl era, and Swifties everywhere can join the ride. To celebrate Taylor Swift’s 12th studio album, the Life of a Showgirl, out today, Uber is serving up promos that feel like easter eggs in a T-Swift song. The theme? A bit of sparkle, a splash of orange and a whole lot of savings through Sunday, Oct. 5. This promo is as unpredictable as Taylor surprise-dropping Folklore and Evermore in 2020.
Uber has launched an Orange Era collection, where you can snag 12% off orange-colored goodies through Oct. 5. Expect everything from cheddar chips and peach nail polish to orange water bottles, pet leashes, skin care and a lot of orange drinks. Basically, it’s merch for your pantry and closet rolled into one colorful discount.
For Swifties planning an album release party or just cruising around town in style, Uber Comfort is knocking $12 off rides with the code SHOWBIZ. Because, as Uber put it, “showgirls deserve extra room.”
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Uber has also teased more surprises and even a chance to adopt a “showcat” in select cities. So keep your Uber apps ready and your eyes peeled.
Why this deal matters
Let’s be real: Uber knew all too well that Swifties would jump at a themed discount. Whether you’re needing a getaway car or ordering snacks for your listening party, Uber’s giving you a chance to feel like the mastermind behind a bargain.
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