The Fujifilm X Half digital camera is down to $549 at Amazon and Adorama. Adorama is also bundling in free accessories, while Best Buy has the camera for $550 with a free 8×8 photo book.
It originally listed for $850, but has hovered around $650 so far in 2026. This current deal is the first major price drop we’ve seen lower than that, bringing this camera to an all-new record-low price of $549.
According to Geoffrey Morrison, who reviewed the camera, it offers an “enjoyably different shooting experience,” but it might not fit everyone’s budget. With these amazing offers, you can pick up the hyped Fujifilm compact camera without hurting your wallet.
The X Half packs a 17.74-megapixel sensor into a compact body designed for travel and casual photography. Fujifilm leans into its film-camera roots here, with 13 Film Simulation modes that recreate classic analog looks without any extra filters or edits. Plus, there are 26 filters if you want to give any finishing touches. Morrison also noted that “one of the X Half’s main tricks is the ability to take a side-by-side image,” which lets you juxtapose images for creative effect.
It also records full HD video and comes with built-in Bluetooth and Wi-Fi for quick photo transfers to your phone. The touchscreen control keeps things simple for beginners, while the lightweight design makes it easy for you to carry it anywhere.
If you want to check out other models, don’t miss our roundup of the best point-and-shoot cameras for 2026.
Why this deal matters
The Fujifilm X Half doesn’t usually fall this low, making this one of the best deals you’ll find lately. If you’ve been looking for a fun, compact point-and-shoot camera that also saves your editing time, we suggest grabbing this deal before the price goes back up.
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